A N I T A G R E E N S L A D E

Press & Guest Blogging

UK independent small business Squarespace website designer & email marketing expert, and writer available for select publications, podcasts and events

Let’s explore how we can work together.

In the press

A selection of publications I have been featured in

Insert ‘featured in’ logos here

Working with me

Small business and independent retail expert and commentator

I love writing and giving commentary on industry news, what its like running a small business as a female and website and email trends. In particular, I am fascinated by the way women are adapting to the increasing pressures put upon them to juggle everything and how midlife women are reinventing themselves in small business and contributing towards the British economy.

I am proud to be a positive influence and champion women who are juggling many things, starting over and/or scaling a small business in Somerset.

I would welcome the opportunity to guest blog or feature in press articles for media with an interest in nature, Somerset living, midlife, dogs, interiors and creative publications.

Meet Anita Greenslade

Independent and small business website expertise and opinion

Hi, I’m Anita Greenslade, an independent small business supporting women in business to be get seen and sell online using website and email lists.

Having spent 20 years working in education, I now work exclusively with start-ups and independent brands to help them increase their brand visibility to grow their sales and profits

Get in touch

  • For urgent requests: 07872 304 661

My experience

What it's like to work with me

What previous clients have said about working with me as a speaker and writer

Insert reviews - see www.resilientretailclub.com/speaking-press/

My mission as a writer and guest blogger

I'm passionate about empowering entrepreneurs

I believe that every person who starts a business does so because they want more freedom and flexibility in their life.  It’s certainly the reason that I started mine.

But let’s be honest, it’s hard to have that freedom and flexibility without your business making money. 

I have over 20 years experience helping businesses make money from creative ideas, and sharing that knowledge is my mission as a writer.

Small businesses are the life-blood of the economy, and now, more than ever, they need to be equipped with the skills and knowledge they need to understand and improve their business skills.  

Let's work together

I love to work with organisations to create the guest blog or article that fits your needs. Why not drop me a note and we’ll get right back to you.

Web design that follows best practice on strategic design but shares your personality and uniqueness that makes you stand out.

We tell ourselves never to let anyone dampen our sparkle, so why let a website do this?

Web design for the hard-working creative folk who want to build a professional, calm, and user-friendly website, without losing their vibrancy and uniqueness that make them stand out.

For women who are ready to build a website and email list to grow their business. To build the digital foundations for women who are serious about their business. I’m talking about you having a place to proudly send your audience and increasing your online presence, increase brand awareness that feels aligned with who they are and what they do and a  easier wa.
Support, implementation, alignment, ease and confidence.
visibility, genuine relationships and growth.
For women who want space to breathe, yet still feel productive.
who are ready to move, grow their business and outsource.
Who are ready to build a website that finally feels like it’s back in alignment with where you are, and where you’re heading.

Why work with me / What you get - more than a Web Designer

Who I work with and why

Your website is the home of your business. It’s where curious visitors turn into confident buyers, because a well-designed website doesn’t just look great and feel aligned, it answers questions, builds trust, and gently guides people towards saying yes.

My website designs are written with intention, showcasing your work, sharing your story, and making it easy for the right people to buy - ensuring that even when I’m finished, your website will work quietly in the background 24/7 while you get on with doing the work you love

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mY FRAMEWORK

My Signature Framework means you’ll stop procrastinating, and delaying because you just want to “tweak one more thing” or think “it’s not quite good enough yet” to publishing your webstie with confidence knowing that you’ve used a intentional layout that holds everything you need to share in a user-friendly layout. Not overcomplicated, messy or confusing — just straightforward answers to guide your website user gently to their destination of choice. You have access to the support and structure you need to break down those barriers and get your website published…confidently. We will use the framework to bring clarity at every step of the process. You’ll work within a design that follows best practice, looks processional and holds all your essential information, without overwhelming you or your website audience. You’ll no longer be endless tweaking your site until it’s good enough, but you’ll launch knowing your site is ready to support your business, 24/7.

mY offers

Why my offers work

My websites are designed with purpose, built with care and X for impact.

Approach - keep it simple, intentional, and 100% manageable

Frequently Asked Questions

  • I offer solutions designed to meet your needs - whether you're just getting started or scaling something bigger. All my services are tailored to help you move forward with clarity and confidence.

  • Getting started is simple. Just reach out by submitting the enquiry form on the contact page to schedule a zoom call. I’ll reply with a link for us to chat. We can get to know each other, answer any questions along the way, and talk through next steps if it feels right for us both.

  • You can reach me anytime via our contact page, email or DM me on Instagram. I’ll respond within 1-2 business day - but usually much sooner.

  • I can offer flexible pricing based on project type. Please ask during the Discovery Call and I’ll build this into my emailed proposal after the call.

  • Probably best to ask my clients! Pop over to my Testimonial page for all the goss!

    But, I’d say - collaborative, honest, caring, and strategic! I love things to look nice but I also want them to work well so you get results. If I think there’s a gap or we are missing a trick, I’ll bring ideas to the table and guide you on the process to keep things moving.

WANT TO GET TO KNOW ME FIRST?

WAYS WE CAN CONNECT:

Follow me on Instagram

Send me an email

Join my email list

Meet me at one of the local networking events

Blogs & resources

C O M I N G S O O N

Click the button to read blogs and find resources to support you in attracting more premium customers using a Squarespace website and your very own email list.

Ready to get started?

I’m here to elevate your website and emails to get your fabulous offers out into the world and seen by your ideal clients using bespoke design and proven-strategic methods that work to attract, connect and grow your business. I am genuinely excited at the possibilities that this decision might mean for you and your business so if you’re ready to get started, click the button to take your next step towards your future success!

How it works

T H E P R O C E S S

Typically, a new website or a re-design of an existing site follow a similar process, begin at the start of a month and lasts for 8–12 weeks.

  • Use the Contact page to submit your enquiry.

    Once I receive your form, I’ll email you a link to book a 40-minute Zoom Discovery Call.

    On the call, we’ll:

    • Get to know each other

    • Talk through your ideas, goals, and requirements

    • Discuss any must-haves and answer your questions

    • Make sure we’re a great fit to work together

    If we’re aligned, I’ll send you:

    • A detailed proposal and quotation

    • A suggested start date

    • A contract to sign

    • An invoice for the deposit (usually 50%)

  • Once you’re officially booked in, I’ll send you:

    • A thoughtful questionnaire to complete

    • A shared Canva folder for collaboration

    This is where I get to know your:

    • Brand vision and design style

    • Copy and content ideas

    • Structure and functionality

    This stage ensures we’re both crystal clear before design begins.

  • I’ll begin with your home page design, so you can review and approve typography, colours and site styles, layout and visual elements.

    Once the direction is signed off, I’ll carefully design the remaining pages to create a cohesive website that truly reflects your brand and offerings.

  • This week, I’ll optimise your site for so that anyone visiting your site using a mobile or table, can clearly see what is on offer.

    Once that’s done, I’ll start working through your SEO descriptions so that you website can be easily found by search engines.

  • It’s time to transfer ownership of the website to you and connect your domain. But, don’t worry, I’ll take care of everything. All you’ll need to do is add your card details to your new Squarespace account to activate the subscription for your website.

    File sharing & training for future edits:

    I’ll share with you how to make edits and links to Squarespace’s extensive resource library and any other bits of information I think will be helpful as a guide so you feel confident making future updates to your site.

    You’ll have the chance to request a final Zoom call where you can ask any questions and I can share my screen to talk you through the site and how to make changes.

  • The exciting day has arrived - we press publish and your website goes live to the world.

    Time to celebrate (champagne optional, but encouraged!)

  • For 2 weeks after the launch, you’ll still have access to me via WhatsApp and email.

    I’m here to help with any teething issues and support you as you settle into your new site.

    The remaining 50% balance is due during this stage, and I’ll also send you a short review questionnaire.

  • Every project includes a little breathing room for tweaks and feedback, and life-happening. If you need a little more time at any point during the process, we can move things around to accommodate this.

To get started, please use the contact page to submit your enquiry.

This is an exciting moment, and one that will shape the future of your business, which is why I give every website project the commitment and dedication that it deserves. Submit an enquiry form and I'll be in contact to arrange a Discovery Call within 24 hours.

Signature offer

WEBSITE + SEO + EMAIL LIST + LANDING PAGE

From £1,900

  • One customised Squarespace website design including 5 pages with your branding, colours, fonts etc. Every website is fully customizable to match your brand, aesthetics, and style. It's a therapeutic process that allows you to deep dive into every area of your service and make improvements.

    Page options include:
    Home • About • Services • Reviews • Price List/Menu • FAQs • Returns • News & Events • Blog • Contact • Privacy & Cookie Policy • Terms of Website Use

  • Approximately 10–12 weeks, depending on your project scope and how quickly content is supplied.

    We move efficiently but you are never rushed. We need to get it right. Quality, clarity and strategy come first so you’ll have plenty of time to mull over decisions which is why I’m happy to be flexible with the timescale by 2-3 weeks.

  • One fully customised Squarespace website design (5 pages) including your branding, colours, fonts and layout tailored to your business.

    Every site is completely customised to match your brand, aesthetic and style. The process itself is powerful — we deep dive into your services, refine your messaging, and often improve your offers along the way.

    Investment:
    Website Design – POA

    Add-ons available:
    • Policy pages
    • E-commerce pages
    • External Booking System inputting e.g. Calendly, Booksy etc.
    • Additional custom pages

    Additional costs:
    You are paying House of Admin to design your Squarespace website.
    When your site is ready to publish, you will need to subscribe to a Squarespace paid plan. You’ll pay Squarespace directly (monthly or annually).

    We understand this is a significant investment and we’re here to answer every question so you feel confident in your decision. Payment plans are available.

    Still have questions?

What You Get

new squarespace website design

WEBSITE + SEO

From £1,500

  • One customised Squarespace website design including 5 pages with your branding, colours, fonts etc. Every website is fully customizable to match your brand, aesthetics, and style. It's a therapeutic process that allows you to deep dive into every area of your service and make improvements.

    Page options include:
    Home • About • Services • Reviews • Price List/Menu • FAQs • Returns • News & Events • Blog • Contact • Privacy & Cookie Policy • Terms of Website Use

  • Approximately 10–12 weeks, depending on your project scope and how quickly content is supplied.

    We move efficiently but you are never rushed. We need to get it right. Quality, clarity and strategy come first so you’ll have plenty of time to mull over decisions which is why I’m happy to be flexible with the timescale by 2-3 weeks.

  • One fully customised Squarespace website design (5 pages) including your branding, colours, fonts and layout tailored to your business.

    Every site is completely customised to match your brand, aesthetic and style. The process itself is powerful — we deep dive into your services, refine your messaging, and often improve your offers along the way.

    Investment:
    Website Design – POA

    Add-ons available:
    • Policy pages
    • E-commerce pages
    • External Booking System inputting e.g. Calendly, Booksy etc.
    • Additional custom pages

    Additional costs:
    You are paying House of Admin to design your Squarespace website.
    When your site is ready to publish, you will need to subscribe to a Squarespace paid plan. You’ll pay Squarespace directly (monthly or annually).

    We understand this is a significant investment and we’re here to answer every question so you feel confident in your decision. Payment plans are available.

    Still have questions?

What You Get

half-day website clean up

FORMATTING + SEO + AUDIT

From £360

  • One customised Squarespace website design including 5 pages with your branding, colours, fonts etc. Every website is fully customizable to match your brand, aesthetics, and style. It's a therapeutic process that allows you to deep dive into every area of your service and make improvements.

    Page options include:
    Home • About • Services • Reviews • Price List/Menu • FAQs • Returns • News & Events • Blog • Contact • Privacy & Cookie Policy • Terms of Website Use

  • Approximately 10–12 weeks, depending on your project scope and how quickly content is supplied.

    We move efficiently but you are never rushed. We need to get it right. Quality, clarity and strategy come first so you’ll have plenty of time to mull over decisions which is why I’m happy to be flexible with the timescale by 2-3 weeks.

  • One fully customised Squarespace website design (5 pages) including your branding, colours, fonts and layout tailored to your business.

    Every site is completely customised to match your brand, aesthetic and style. The process itself is powerful — we deep dive into your services, refine your messaging, and often improve your offers along the way.

    Investment:
    Website Design – POA

    Add-ons available:
    • Policy pages
    • E-commerce pages
    • External Booking System inputting e.g. Calendly, Booksy etc.
    • Additional custom pages

    Additional costs:
    You are paying House of Admin to design your Squarespace website.
    When your site is ready to publish, you will need to subscribe to a Squarespace paid plan. You’ll pay Squarespace directly (monthly or annually).

    We understand this is a significant investment and we’re here to answer every question so you feel confident in your decision. Payment plans are available.

    Still have questions?

What You Get

EMAIL LIST SET UP

EMAIL LIST + BASIC SIGN UP FORM + INVITATION EMAIL TEMPLATE

From £x

  • One customised Squarespace website design including 5 pages with your branding, colours, fonts etc. Every website is fully customizable to match your brand, aesthetics, and style. It's a therapeutic process that allows you to deep dive into every area of your service and make improvements.

    Page options include:
    Home • About • Services • Reviews • Price List/Menu • FAQs • Returns • News & Events • Blog • Contact • Privacy & Cookie Policy • Terms of Website Use

  • Approximately 10–12 weeks, depending on your project scope and how quickly content is supplied.

    We move efficiently but you are never rushed. We need to get it right. Quality, clarity and strategy come first so you’ll have plenty of time to mull over decisions which is why I’m happy to be flexible with the timescale by 2-3 weeks.

  • One fully customised Squarespace website design (5 pages) including your branding, colours, fonts and layout tailored to your business.

    Every site is completely customised to match your brand, aesthetic and style. The process itself is powerful — we deep dive into your services, refine your messaging, and often improve your offers along the way.

    Investment:
    Website Design – POA

    Add-ons available:
    • Policy pages
    • E-commerce pages
    • External Booking System inputting e.g. Calendly, Booksy etc.
    • Additional custom pages

    Additional costs:
    You are paying House of Admin to design your Squarespace website.
    When your site is ready to publish, you will need to subscribe to a Squarespace paid plan. You’ll pay Squarespace directly (monthly or annually).

    We understand this is a significant investment and we’re here to answer every question so you feel confident in your decision. Payment plans are available.

    Still have questions?

What You Get

Your journey

Start - Strategy - build - copy - tweak - launch - celebrate!

Brand personality and tone of voice

This is so important - it’s your superpower and what will make you stand out from the crowd. We all have our own distinctive personality and way of speaking - this is your brand. Human-like characteristics that define your brand. Your tone of voice is how you should sound to your customers - words and phrases you use, the way you speak - this reflects your brand’s personality. Your brand personality and tone of voice is what helps you build connection and trust with your ideal clients. Think about how you want them to feel when they land on your website. First impressions matter! What are your brand values? What matters to your brand? Your tone of voice should be aligned with your values.

Stategy - In order to build a websit your audience will love as much as you, you’re going to learn about them. Really understand what drives them and gets them up in the morning.

Website Refresh

From £1,300

Description

New Website Design

New Website Design

From £1,500

Description

Web & Email Combo

Web & Email Combo

From £1,700

Description

Queen of Visibility Signature Package

Signature Package - Visibility Queen

From £1,900

Description

why choose a squarespace website?

add graphics for No coding experience required / Drag and drop / Fully customizable to match your brand / Fully branded with your colours, fonts, and images / responsive to all screen sizes / SEO optimised / fantastic online support / 10% off your first year’s subscription. 24/7 access to Squarespace's support, articles & resources. Required a Squarespace subscription.

BLOG: I will never forget the first website refresh I did. The passion was high but the experience was low. I was learning as I went and if I didn’t know how to do something, I used my evenings and weekends to find out.

Fast forward to where I am now - Squarespace Website Designer and Email Marketing Expert, with a two-year old growing business as a result of my love for design and the freedom from working from home. I’ve now completed numerous website designs from scratch and elevated existing sites to align them with my clients and their brands. It’s been a whirl-wind and I can’t imagine doing anything else.  

I share this because it is always a privilege when women approach me to work with them. Their trust in me is what makes me want to keep getting better and when I get to hear about their brands, what they do and how they help others - it only fuels my desire to get it right for them. I love seeing the transformation and the confidence that comes from having a website and email list. That might sound crazy, but it’s true - working through the process, I’ve seen time and time again the impact that collaborating on a project like this can have on my clients and the way it gives them the clarity, confidence and motivation to move differently. They start making bolder decisions, become more creative, design new products, dream bigger. Just by having another person in their corner wanting the best for them - and a website and email list that make marketing easier and showing up a joy, rather than a struggle.  

But nothing will change if you don’t take the first step. 

Every project I take on, gets the whole me - my full commitment and everything I’ve learnt along the way –each tool, tip, strategy, and resource, I’ve packed it into my services, and I want you to have access to my experience so that you avoid the potholes and reach your goals, faster.

Start the journey…today, by contact me here:

What’s so great about a House of Admin website design?

House of Admin specialises in clean, elegant Squarespace website designs that convert browsers into buyers without friction.

You’ll finally have a website you’re proud to send people to. One that positions you properly. One that works.

Every site is strategically mapped with clear navigation and intentional structure, guiding visitors naturally toward “buy now” - no confusion, no overwhelm, no unnecessary distractions. We start simple but intentional, so your offer stays front and centre. And as your business grows? Your website can grow with you.

Our mission is to give female founders, small business owners and creative entrepreneurs access to expert design and strategic input without the agency price tag.

I don’t hold fancy design qualifications, which is why I’m not an agency price, but I bring 20 years of experience working alongside strategic leaders and decision-makers. I understand how people think, how they buy, and what builds trust online. I know what works, because I’ve seen it for myself.

No guesswork. No procrastinating. Just a clean, confident website built with intention.

Less fuss. More clarity. More sales.


POP UP: Plan your website with the complete Squarespace website planning guide. In this free training, you;ll learn how to plan the content for your website with ease. Name, Email, Subscribe.

Is Squarespace the right website platform for me?
If you want a beautiful, high-performing website without needing to touch code — yes. Squarespace is an all-in-one platform that combines design flexibility, hosting, security, and built-in marketing tools. It’s ideal for service providers, creatives, and product-based businesses who want control without being overwhelmed by the tech.

What costs are there outside of the cost of the Squarespace design?
You’ll need a Squarespace subscription (paid directly to Squarespace) and a domain name if you don’t already own one. Optional extras may include premium fonts, stock imagery, or third-party tools like email marketing integrations — but everything will be outlined clearly before we begin. No surprises.

Who builds my website?

Your website will be built by Anita at House of Admin, with ownership of the site transferred to you just before publishing. At that stage, you’ll create your Squarespace account and select your paid plan.

Will my website look like everyone else's?
No. Your website will be customised with your own brand colours, fonts and images, and we’ll adapt the layout to support your content and business goals. Squarespace provides the framework — I design the strategy and structure around you. The result? Custom-made, not cookie-cutter here!

Who is Squarespace?
Squarespace is a website platform founded in 2003. It’s known for user-friendly drag-and-drop features combined with strong design capability — allowing business owners to create fully customised, professional websites that do the heavy lifting for you.

Can I make changes to my website once the project is finished?
Absolutely. You’ll have full access to your website and complete control over your content. I build with clarity and simplicity in mind, so you can confidently update text, images, blog posts, and products whenever you need to.

Do you offer support if I get stuck?
Yes. You’re not left to figure it out alone. I offer post-launch support options and training so you feel confident managing your site. And when you need expert help? I’m here.

What images will you need for my website?
We’ll need high-quality photos that show off your business, your team, your space and/or your products — images that reflect you and your brand. While stock photos can fill gaps, they’re generic by nature and don’t tell your unique story.

We strongly encourage you to invest in a professional photographer. Custom photos give your brand authenticity, consistency and a more polished, memorable look - and they’re far more effective than generic stock images at building trust and connection with your audience. Squarespace themselves recommend capturing real photos of your business, products, people and moments that matter to your brand.

For more on how to choose and prepare images that elevate your site, check out this official Squarespace resource: Squarespace Guide to Creating and Curating Photos

If we do use stock images, we’ll make sure they’re licensed for commercial use — and in some cases a licensing fee may apply depending on the source. You’re welcome to keep these stock images on your site indefinitely, or swap them out later with your own photos as you build your library.








Clever support solutions to help you and your business thrive in 2026.

Owning your own online space is a ‘must have’ in 2026. Businesses built entirely on borrowed platforms are more likely to feel exposed by shifting algorithms, shrinking visibility, and the constant pressure to keep up. The brands that stay visible, profitable, and calm are the ones investing in assets they actually own: a strategic website and an email list that works together as a single sales system.

Work with me if you want personalised 1:1 support without drama or faff. I’ll bring a caring, considered approach paired with a sharp strategic mind to design a website and build you an email list that prioritises clarity, consistency, and ease (for both you and your buyers!).

This isn’t just about building a stable and intentional sales system that you own, it’s about future-proofing your business so that it can continue growing with you, and not by solely relying on noise, trends, or luck.

Need more time to decide if my services are right for you? No problem - maybe you’d like to try my freebies or low-cost support first…

Everyone loves a freebie!…especially when it’s genuinely helpful.

These complimentary resources are my way of welcoming you into my world, giving you the chance to explore my approach, my style, and how I support my clients before committing to anything bigger. Think of them as a taster of what it’s like to work with me: thoughtful, practical, and designed to make things feel simpler.

I hope you find them useful - and I’d truly love to hear your feedback once you’ve had a chance to dig in.

Your website is the home of your business. It’s where curious visitors turn into confident buyers, because a well-designed website doesn’t just look great and feel aligned, it answers questions, builds trust, and gently guides people towards saying yes.

My website designs are written with intention, showcasing your work, sharing your story, and making it easy for the right people to buy - ensuring that even when I’m finished, your website will work quietly in the background 24/7 while you get on with doing the work you love.

Email has always mattered but in 2026 they are about to become a non-negotiable.

It’s time to stop thinking an Email List is an add-on and treat it like the asset it is.

You don’t own social media platforms, so your profile can disappear or you can be “banned” at any time, without knowing why.

Owning an Email List is different. You have permanent access to your contacts and that stability for your business is priceless.

These signature packages are designed to give your business real stability - not just now, but as you grow. By bringing your website and email marketing together, you create a clear, connected sales system that works consistently in the background, even when life and business move fast.

In a crowded online world where attention is short and competition is high, relying on one platform alone is risky. A strong website paired with thoughtful email marketing gives you clarity, control, and confidence - so your message is clear, your offers are easy to understand, and the right people can find, trust, and choose you with ease.

Ready to Get Started?

If you’re ready to bring more clarity, consistency, and calm to your business, book a free Discovery Call. Maybe you know exactly what you need, maybe you don’t, but let’s start with a free chat to explore your goals and discuss if working together is right for you.

No pressure, just friendly advice to help you move forward with confidence.

Join me over on Instagram: